Industry:
Optical Store (Perak, Malaysia)
Services Provided:
- Logo Setting & Design
- Packaging Design
Project Goals:
To create a cohesive and modern brand identity for a new optical store — beginning with logo development and extending into packaging design, ensuring consistency across all touchpoints.
Result:
- A logo that maintains the client’s original intent but elevated to professional quality
- Consistent brand application across all packaging and materials
- Increased perceived value of products and services
- A memorable visual identity for a local optical startup
Our Solution:
The logo concept began with a hand-drawn sketch provided by the client — simple, personal, and filled with meaning. Our role was to refine the idea into a polished, professional logo that could represent the brand in both digital and physical formats.
After several thoughtful revisions and client feedback sessions, we finalized a design that balances clarity and elegance — a logo the client truly loves.We then extended the brand into packaging design, covering eyewear cases & paper bags.
The packaging followed a minimalist style, using brand colors and logo placement to convey a sense of calm professionalism — aligned with the nature of optical services.
